PrimeTV™: multi-platform authoring tool
PrimeTV™ is the interactive TV authoring software suite developed by httv to deliver cross-platform interactive TV capabilities to advertisers, broadcasters and operators worldwide.
PrimeTV™ enables digital operators, TV channels and content providers to create, update and manage, without any specific prior development or technical knowledge, their own interactive services such as information magazines, enhanced TV, e-ads, quizzes, portals and polls.
This iTV technology integrates the most advanced technologies for editing, consolidating and synchronizing multimedia content. It incorporates all the essential components for an interactive service: designing, editing, updating and broadcasting. Solutions developed using PrimeTV™ technology benefit from bandwidth optimization, cross-platform capabilities, a user-friendly editing tool, plug-in technology, and interfaces with real time databases, all of which significantly reduce the development costs and operation time of any application.
httv has packaged several end-to-end solutions with cross-platform capabilities :
- Prime//Channel: enhanced TV applications provided with a content management system.
- Prime//Magazine: to create any service composed of menu + pages. Content can be static or dynamic.
- Prime//Portal: to design and update any portals.
- Prime//E-ads: to design and dynamically update interactive TV templates.
Multi-platform solution for TV channels
Prime//Channel, dedicated to TV channels, enables the creation of enhanced TV applications with permanent and synchronized content, play list interfaces, quizzes and polls. Using this solution, TV channels can create and manage their own services, decide and update the content from a user-friendly authoring interface, structure the sections of the service, schedule the broadcasting with a scheduling module, and add quizzes and games.
Prime//Magazine allows users to create stand-alone applications for information magazines and T-commerce (electronic transactions conducted via television). This solution, which can be interfaced with external or internal real time databases, benefits from a transaction module and is able to handle a large quantity of information without slowing down the speed of the service.
With its user-friendly back office tool, Prime//Events was developed to produce ready-to-broadcast quizzes, polls, and interactive advertising within a very short time frame. This solution covers all aspects of the quiz creating process: from authoring and application to transaction. Its media player and specialized optimization functionalities generate amazingly fast applications with low bandwidth requirements.
It is based on a Windows 2000 back-end editing platform and a ready-to-broadcast multiplex generator.
All PrimeTV™ solutions benefit from the same technologically advanced functionalities:
- Bandwidth optimisation,
- Cross platform capabilities (MediaHighway™, OpenTV™, MHP, etc.),
- Thin client editing tools for intranet and multi-users,
- Plug-in technology to guarantee updates and flexibility.
PrimeTV™ is the answer that content providers and TV channels have been waiting for to create, manage and animate their own interactive services.
PrimeTV™ significantly reduces the cost and the deployment time of interactive services but also guarantees a high level of performance essential to generate the viewer's interest.
